Websites are made for many reasons.
It might be simply to promote ideas, propaganda or perhaps to promote products.
The differences, however, end in those.
Websites are made because we want the world to see it in the quickest, most efficient, and least costly way.
Assuming for example, that you are trying to promote tourism in your place, so you create your very own website.
You have made it very beautifully that you are sure once your article is on the web, it will attract traffic, and people will start flocking to your place.
With much enthusiasm, you publish your website.
But hours later, you still have no views.
Then the hours turn to days, days became weeks, still nothing.
Something must have gone wrong! Indeed, you did something wrong, something that would have rendered you website and your efforts useless.
So where did you go wrong? Here's an answer: you did not use a Web 2.
0 site.
Metaphorically speaking, here's what happened to your web: you have created your very own star, which in your opinion, is a very beautiful, very unique star.
And then you threw it up to where it should be: in the heavens, alongside billions of other stars.
Now, let me ask you this: Will people notice your unique star? No, they definitely will not.
Going back to reality, if you want your website to be conspicuous, then you must exploit the Web 2.
0 sites.
To begin with, we have Web 2.
0 Blogs.
A blog, you and I both know, is like a sort of a diary.
Well, not in a sense that it's a secret (because a blog is for the public to see), but because you put entries in a blog as much as you do your diary.
You write entries which talk about and promote your product or services so that people will see.
Most importantly, you drive them back to your website.
Then you check on the social networking sites.
The most famous now are MySpace, Friendster, Tweeter, and, of course, Facebook.
These sites allow you to exhibit your products and yourself as well.
This is actually a very effective marketing strategy because people view you not merely as a company, but as a person like them.
In other words, they will be able to relate to you.
Furthermore, you will be able to display promotional ads and videos about your product arousing further their curiosity about you and what you are selling.
And, viola! This will drive the traffic to your website.