Outcome Market your yoga classes, yoga courses or yoga retreats by using YouTube.
Purpose Marketing is the life blood of any business, and your yoga business is no exception.
YouTube is an incredibly powerful yoga marketing tool.
I know of yoga YouTube videos that have 1,000,000 hits! And the best part is your video only needs to be a couple of minutes long.
One of the biggest advantages that YouTube offers yoga teachers is its low cost.
Uploading videos to YouTube is free, and only need a cheap camera with video.
You don't even need a camcorder these days.
Video is a great way to promote your expertise.
And when you're known as an expert, many doors can suddenly open up for you (e.
g.
magazine contributor, radio interviews/show, TV interviews/show, etc).
One of the best free ways to showcase your yoga class, course or retreat is to show your prospects a sneak preview of it which is exactly what YouTube lets you do.
Steps Step 1: Get an account on YouTube - www.
youtube.
com.
Step 2: Get yourself a camera or digital video camera.
Step 3: Pick a yoga posture.
Step 4: Practice.
Practice.
Practice.
Step 5: Ask a friend to film you - don't worry about it looking like a million pound production.
Just make sure you've practiced the pose and don't look at any notes when during the filming.
Be natural.
Don't try to look or sound like a yoga teacher.
Be yourself.
Step 6: Add the video to www.
youtube.
com.
Step 7: Follow steps 3-6 over and over and over again.
Step 8: Send your students links to your yoga videos - they may use them to send to their friends which is great viral marketing.
Step 9: Celebrate!