In an attempt to bring playoff hockey back to South Florida, the Panthers management hired Dale Tallon as the team's new general manager on May 17, 2010. Tallon had previously been GM in Chicago where he helped to build the Blackhawks team that eventually won the Stanley Cup. He quickly made his mark at the 2010 NHL Entry Draft by drafting 13 players including Erik Gudbranson and Quinton Howden. wholesale jerseys Also during the 2010 NHL Entry Draft, a trade was made with the Vancouver Canucks to send Steve Bernier and Michael Grabner and the Canucks first round choice in the draft, the twenty-fifth selection (used to select Quinton Howden) to the Panthers for Keith Ballard and Victor Oreskovich. He also made a trade with the Chicago Blackhawks to acquire Marty Reasoner shortly after the draft.
He continued the rebuild of the franchise with the move to loan Steven Reinprecht to the Mannheim Eagles of the Deutsche Eishockey Liga. He also traded forward Michael Frolik and goaltender Alexander Salak to Chicago for forwards Jack Skille, Hugh Jessiman, and David Pacan. On February 24, the Panthers made several moves to gain draft picks in the upcoming 2011 NHL Entry Draft The first of which was trading of veteran Cory Stillman to the Carolina Hurricanes in exchange for Ryan Carter and a fifth round 2011 draft pick. In a separate deal with Carolina, Florida acquired Sergei Samsonov in exchange for Bryan Allen. On February 25, he traded for defensemen Alexander Sulzer from the Nashville Predators. Finally, in a trade with the Atlanta Thrashers, Florida acquired Patrick Rissmiller and Niclas Bergfors in exchange for Radek Dvorak and a fifth round pick in the 2011 draft. At the end of the 2011 season, only Stephen Weiss and David Booth remained from the pre-lockout era Panthers roster.On June 1, 2011, Kevin Dineen, head coach of the AHL Portland Pirates, was named to be the 11th head coach of the Panthers. He replaced Peter DeBoer who was fired after the 2010-2011 season due to the team's poor performance. Wholesale NBA jerseys The team also rebranded their image, by going on an aggressive marketing campaign dubbed "We See Red", which paid homage to the franchise's original color scheme. To co-incide with the campaign, the team released a new home jersey, which was predominately red with navy blue sleeves, and eliminating the navy blue piping on the road jersey.A major step in the rebuilding came during the first day of free agency on July 1, 2011. Several new players were signed to contracts including, Scottie Upshall, Tomas Fleischmann, Sean Bergenheim, Marcel Goc, Matt Bradley, Ed Jovanovski, and Jose Theodore. These signings came on the heels of trades to acquire players Kris Versteeg, Tomas Kopecky, and Brian Campbell.