Article marketing backlinks are essential as well as fantastic as they give credibility to your specified niche as an expert due to the fact that they provide interesting and useful information.
This is also an amazing way for your site to be indexed through a site that is already indexed.
By using article marketing backlinks from other sites to your site it in turn is picked up and again used on others sites which proves very effective but is a slow process.
Each time you submit the same article to various different sites the wording of the articles needs to be changed and re-arranged.
One cannot submit the same article to other sites without changing the article as Google will penalize you for duplicate content.
However with article marketing backlinks one can submit the same article to several other sites.
One should not fret as you won't be penalized as many marketers are doing this at present as the first site that you index with the original content it the authority and will get priority listing and the duplicates are not highly ranked although the other sites still benefit from the duplicate articles.
For instance you submit an article to Shape Up this article will appear only in the Shape Up directory and will be indexed in the search engine within an hour or two.
This article then becomes the authority.
In this way you can develop an effective article marketing strategy.
Then another site decides to reprint the original article on say site Z and they will then get the benefit of site Z only and it will not appear on Shape Up's search engine provided they are already indexed.
However site Z won't get the full credit for the original article.
In other words the more sites that re-print the original article the more article marketing backlinks Shape Up will get and the more backlinks the more favorably the search engine looks at Shape up as the original articles content must have been excellent in order to generate these links.