Business & Finance Advertising & sales & Marketing

Table Decorating Ideas for Commercial Selling

    Themed Tables

    • One of the best ways to make your product or service really stand out is to design your table around a central theme. For example, if you are a travel agent selling vacations at your table, then put together an ocean blue tablecloth, along with a few scattered seashells and maybe even a few coconuts. The finisher is a large palm plant alongside the table for authenticity. If you sell computers, then set your table up like a technology portal, with several computer screens, each with a different futuristic screensaver. The idea is to draw the consumer into the theme, surrounding them with it at your table, thus enticing them to make a purchase.

    Showcase Products

    • In order to make your products stand out, it is important to lay them out prominently, so the customers have access to them. For example, if you are selling body lotions, lay them out at the forefront of the table, amidst any collateral you may have and the themed accents. If you sell clothing, then feature a few pieces strategically draped around the table so consumers can actually see, hold, touch and thoroughly look over your products for consideration to purchase.

    Samples

    • A table decorated with samples is likely to be the most popular in terms of a crowd draw. Whatever you offer at your table for sale, find a way to offer a small sample. For example, if you sell cosmetics, utilize a jazzy tablecloth and then decorate the rest of your table with small, travel-size make-up samples that your consumers can take with them to try out. Chances are, once they see how much they like your product, they will come back for more. This sample principle applies to someone selling food at a table in a commercial environment. If you decorate your table with a diverse array of small samples for the consumer to try, they are likely to purchase the larger portion.

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